We hear it a lot, “People don’t care about your features, they care about what those features can help them achieve and the value you provide for them”. Well, another thing you need to remember is that you could have the best product but if you don’t know how to link the product to problems in a compelling way, you could lose your customers.
Narrative design as a storytelling technique
Narrative design as a storytelling technique
Narrative design as a storytelling technique
We hear it a lot, “People don’t care about your features, they care about what those features can help them achieve and the value you provide for them”. Well, another thing you need to remember is that you could have the best product but if you don’t know how to link the product to problems in a compelling way, you could lose your customers.